Round Price Sensitivity in France Pricing Simulator
Element / Retail – Round Price Sensitivity in France Pricing Simulator Round Price Sensitivity in France Pricing Simulator Problem : The marketing team wanted visibility into how rounded price thresholds (e.g., €1.99 vs. €2.00) influenced sales volume. Without such insights, strategic pricing for promotions was less effective. Solution : Using three years of historical sales […]
Localized Currency Views in Sales Dashboards
Element / Retail – Localized Currency Views in Sales Dashboards Localized Currency Views in Sales Dashboards Problem : Power BI dashboards displayed all KPIs in GBP, limiting the ability of marketing and sales teams to interpret regional performance accurately. A lack of localized insights hindered decision-making. Solution : A currency conversion feature was developed using […]
Automated Mapping of Nielsen Product Data
Element / Retail – Automated Mapping of Nielsen Product Data Automated Mapping of Nielsen Product Data Problem : Mapping Nielsen product data with regional sales figures required extensive manual effort. This process was time-consuming, error-prone, and led to outdated or incorrect KPIs in dashboards, forcing stakeholders to raise incidents repeatedly. Solution : A Natural Language […]